Get better soon Aaron!


Photo by Brenton Salo!

This GoFundMe is to support Aaron Edge through his physical and emotional recovery after a serious crash while mountain biking in Southern California. At this stage in his recovery, Aaron won’t be cleared by his physician to return to work at Western Bikeworks for some time. We’re gathering together at this GoFundMe to uplift our friend in his time of need.

Read more and donate…HERE!


My first glimpse at the Direct Drive Sugino 75s!



More images…HERE!

My buddy Jimmy rolled through with the sexiest Sugino 75s I’ve ever seen the other day. I haven’t ridden these but I’m so down for this kind of thing, classic sexiness meets modernity. These cranks are beautiful, I really hope they ride as well as they look!

Merckx Monday: A Brief History of the Hour Record!

Look at that Illustration of Eddy Merckx!!!

Actually all the illustrations are super RAD…watch this video!!!

I’m all about that PMA!



Images from…HERE and HERE!

Anybody know who’s wearing the vest?

Here’s a hint…we just worked on THAT BIKE!